Sage Directory FAQ's

Where can I get a Directory?
The 2023-2024 Directory is available at pick-up locations and racks across the Capital Region. Pick-up locations include Sage Seniors Association, all branches of the Edmonton Public Library, Edmonton area Seniors centres, AMA centres and more. You will also see them on publication racks at many grocery stores (while supplies last).

Can Sage mail me a Directory?
The Directory is distributed to locations throughout greater Edmonton to help community members access it. If you are unable to visit a pick-up location, Sage may be able to mail one to you. To request a Directory, call Sage at 780.423.5510 or email Please allow at least two weeks for your Directory to arrive. A small donation to help with delivery cost is appreciated.

How much does a Directory cost?
The Directory of Senior Services is free.

How can I support the Directory?
Support for production, distribution, and continual improvements of the Directory are welcome and appreciated. You can make a donation at any time here, or contact to discuss opportunities.

Are housing or services in the Directory vetted by Sage?
Businesses/services/organizations that are included in the Directory, as a listing or advertisement, are NOT vetted by Sage and inclusion does NOT imply an endorsement by Sage.

Sage coordinates listings of senior-serving organizations with community: for-profit organizations purchase an ad to receive a listing, not-for-profits are given a free listing. 

Are there other listings of seniors services/housing other than the Directory?
Alberta Seniors Community and Housing Association (ASCHA) has an online housing directory, 211 has many resources available by phone or searchable online, including seniors/older adults category.

In Calgary, Unison (the Kerby Centre) publishes a Housing and Services Directory.

When is the deadline to update or submit a listing?
All listings should be confirmed by July 30, 2024 in order to give adequate time for layout, proofing and making the 2024-2025 Directory the best edition ever.

For non-profits who had a listing in the last edition, Sage will be contacting you to confirm your listing content. If you are a private organization, once you purchase your ad, Sage will follow up with you directly to get/update your listing content. Please note that Sage continues committed to providing the Directory as a free resource - to do so requires ongoing streamlining and efficient information gathering. We appreciate your cooperation. We also find that contacts change year over year so if you haven't heard from us, please reach out to

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What does it cost to have a listing in the Directory?
Senior-serving not-for-profits are offered a free listing, senior-serving for-profit organizations get a listing with the purchase of an ad in the Directory. Sage reserves the right to limit listings as necessary.

How can I place an ad in the Directory? 
Sage has enlisted the service of Great West Media to coordinate Directory advertising including billing and payment collection. Contact Kristel Cowley for advertising inquiries. 
To ensure you do not miss an advertising opportunity, consider subscribing to Sage's Corporate ENewsletter: SIGN UP HERE


If you would like to volunteer to help with the Directory, please contact us at 780.423.5510 or email


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