Since 1984, Sage's Directory of Senior Services has served Edmonton and area as an independent and thorough guide to resources and services that meet the needs of older adults.

  • Sage's Directory has established brand recognition and loyalty, and has built trust and market share over the course of the past four decades.
  • The Directory of Senior Services is a well-respected resource and referral source for professionals serving seniors.

If you are an older adult, a retiree or a caregiver, the Directory of Senior Services should be included in your home reference library."

Audience Seniors, caregivers, senior-serving professionals.
Frequency Annual. Due to impacts of COVID, there was no 2022 edition. The 2023/2024 edition was released in October of 2023 and is currently available.
Circulation 45,000 print copies + 20,000 views online.
Scope Over 200 pages of senior-focused resources in numerous categories.
Distribution Public stands in grocers, pharmacies, etc. Delivery to over 500 senior serving organizations.

Advertising in the Directory is an elevated opportunity to connect with broad audience of seniors, caregivers and professionals serving seniors.

  • Any registered senior-serving organization or business can purchase an ad in the Directory.
  • A free text Listing is included with your ad purchase (see Listing Guidelines). 

The deadline to advertise in the 2023-2024 Directory has passed.


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